Introducing Pulse Pro

The intelligence layer of public opinion.

Pulse Pro turns Public Pulse into a live sentiment engine — deeper analytics, regional heatmaps, AI summaries and political alignment. Built for journalists, researchers, campaigners and people who want a real read on the national mood.

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Live national mood Regional sentiment maps AI debate summaries Verified-only filter

Britain Now

Live, real-time 'state of the nation' view aggregating today's votes, opinions, and reactions across all regions and topics.

Pulse AI

AI analyst for public opinion; ask plain-English questions and get instant summaries/talking points from the full Pulse dataset.

Mood Index

Composite score (0–100) tracking national sentiment over time, broken down by theme (economy, NHS, immigration, trust in politics, etc.) — like an FTSE for public feeling.

My DNA

Personal opinion fingerprint mapping votes/reactions against national distribution by party, region, and demographic, with historical shifts.

Region Map

Interactive UK heatmap with drill-down into nations/regions/constituencies, showing local support/oppose splits, dominant emotions, and issues, with side-by-side comparisons.

What you unlock

National Mood (flagship)

Live national mood score, biggest concerns, trust shifts, regional sentiment and the most divided issue — refreshed every minute. Pro-exclusive.

National Mood dashboard

Live snapshot of what Britain cares about most, rising concerns and biggest mood shifts.

AI debate summaries

Neutral synthesis of support and opposition themes for any opinion, generated on demand.

Regional sentiment maps

Compare support across English regions, nations, counties and major cities — visually.

Your Alignment

See which UK parties and movements align most closely with how you actually vote.

Verified Opinions Only

Filter every chart and feed to count only votes from ID-verified accounts.

Saved opinions

Bookmark opinions and watch their sentiment evolve over days, weeks and months.

Trend & region alerts

Get notified when sentiment shifts sharply on the topics and regions you follow.

Pro badge & profile

A subtle Pro badge across your profile, comments and votes — signals trusted insight.

Opinion linkage on national stats

Under every ONS metric, see the top public opinions on that topic with live support percentages.

Preview the dashboard

Browse every Pro tab — view-only. Upgrade to interact, save and get alerts.

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Pro

£4.99/month

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National Mood live dashboard
Trend & momentum charts
Regional sentiment heatmap
AI debate summaries
Your political alignment
Saved opinions tracking
Verified-only sentiment filter
Linked opinions on national statistics
Pulse Pro badge on your profile

Bloomberg Terminal meets social sentiment. Pulse Pro is built to become the trusted opinion-intelligence layer of the UK — a modern alternative to traditional polling, powered by real people in real time.